Wednesday, January 29, 2020
The company’s efforts Essay Example for Free
The company’s efforts Essay Explain some of the company’s efforts to localize its offerings and describe how Successful these efforts were. What could have been done differently? Think local, Act local. Think local, Act local. This is company’s efforts to localize its offerings. Global business philosophy changes 3A to 3P principle, 3A is Availability, Affordability, Acceptability. It meaning is to make customers buy get, affordable, willing to buy. 3P is Pervasiveness, Price to value, Preference. (2) Held Activities Coca cola localized their products is based on countries’ culture such as Malaysia is Coke EURO 2012 â€Å"Buka Coca-Cola, Buka Semangat Bola†contest. And McDonalds introduced about the World Cup drinking cup in the 2012 World Cup. Besides, Coca cola localized in China through the Chinese design in Beijing Olympics. Beijing Olympic Games torch bearer selection, Coca Cola to provide 18 places. As a global partner of Beijing Olympic Torch Relay , Coca-Cola ( China ) Beverages Ltd. officially announced : [ Coca-Cola ] Olympic torchbearer selection Shanghai area started , the selection of the theme Who lit the flame of my heart to the public 18 torchbearers places the Olympic spirit and the journey of Harmony theme brought to every corner of Shanghai . (3) Indication marks The other belongs to the Coca-Cola company brand drinks of all the packaging and advertising, it is the emblem and the Coca-Cola company honor cooperation. For example, Sprite, Fanta .The words, this is actually in the ascension and strengthening Coca-Cola brand. In addition, with the local brand beverage friendly cooperative relations, as well as local brand beverage special affinity, Coca-Cola has a better relationship. (4) Advertisement Through the advertisement implants, also can improve the local people accept rate, and local phase fusion, increase sales. For example, the bottle of packaging is the local custom picture. In the development of any drinks can use original brand sales channels, like this is advantageous to quickly open the market, but also can greatly reduce the cost. Coke, Sprite, fanta and so on three brand sales ratio roughly 2:2:1, development basic equilibrium. From several brand reputation, reputation to market sales, show integral consistent, distinct features, taste and can achieve complementary. According to the characteristics of the Chinese market, the Coca-Cola company expanding their drinks varieties, from oolong tea to the new age style of fruit punch, high heat energy drinks, and even to the most ancient drinking water. So which is more in line with the tastes of the locals , and make it easier for everyone to accept. localize its offerings after, Products with the local people more close contact, from popularity and good reputation degree, market sales, can have very big promotion.
Tuesday, January 21, 2020
A Comparison of the Sword in Beowulf and in Other Anglo-Saxon Poems :: comparison compare contrast essays
The Sword in Beowulf and in Other Anglo-Saxon Poems       Is the sword mentioned only in Beowulf or is it a common element in all Anglo-Saxon poetry? Is the sword described the same way as in Beowulf?  In â€Å"Beowulf and Archaeology†Catherine M. Hills states: â€Å"The most important weapon referred to in Beowulf is the sword†(305). In the poem lines 1557 ff. tell the poet’s description of the sword Beowulf finds in the mere:  Then he saw among the armor  a victory-bright blade made by the giants,                              an uncracking edge, an honor for its bearer,             the best of weapons, but longer and heavier                          than any other man could have ever carried            in the play of war-strokes, ornamented, burnished,            the work of giants.  Attention is now focused on the sword-hilt: â€Å"he grabbed the belted hilt†(1563). In the next line is mentioned hringmael or â€Å"ring ornamented†/†ring-patterned†as refering to the sword Beowulf found. This might refer to â€Å"ring swords†found in Kentish graves of the sixth century and Scandinavian graves of the seventh century (Cramp 125-6). Line 1616 uses broden-mael, â€Å"wavy-ornamented†/†wavy-patterned†in reference to the sword which has melted because of the monster’s blood. Whether the translator sees these adjectives as referring to the hilt or to the blade does not matter, archaeologically speaking, because circular and interlacing patterns are found on both blades and hilts throughout the Anglo-Saxon period. These wavey or ring patterns occur from the twistng or weaving of the bands of hard and soft iron.  Lines 1687 ff. describes the Grendel sword hilt:  Hrothgar spoke,                                  examined the hilt, great treasure of old.                            There was engraved the origin of past strife,             when the flood drowned, the pouring ocean killed                       the race of giants. Terribly they suffered,              were a people strange to eternal God;                                    their final payment the ruler sent them                                by the rushing waters. On its bright gold facings                      there were also runes set down in order,                                engraved, inlaid, which told for whom                            the sword was first worked, its hair-keen edges,                              twisted gold scrolled in the hilt,                                the woven snake-blade.  Regarding the runes on the sword hilt, G. Stephens in his Handbook of Runic Monuments maintains that the only Anglo-Saxon runic inscription on a sword hilt is on the Gilton sword, and that it is unintelligible (Cramp 128).
Sunday, January 12, 2020
External & Internal Factors Essay
Verizon Communications, (NYSE:VZ), formed by the merger of Bell Atlantic and GTE, is one of the world’s leading providers of high-growth communications services. Verizon companies are the largest providers of wireline and wireless communications in the United States, with over 137 million access line equivalents and over 34 million wireless customers. Verizon is also the world’s largest provider of print and online directory information. A Fortune 10 company with more than 221,000 employees and $67 billion in 2002 revenues, Verizon’s global presence extends to over 30 countries in the Americas, Europe, Asia and the Pacific. As a company of this size, corporate planning is a vital function to deal external and internal factors, in which, the company’s goals or objectives are achieved. In addition, a well-defined strategic planning implemented will be the guidelines in dealing with each factor, such as, rapid change, globalization, technology, e-business, innovation, diversity, and ethics. We will break down each factor as how Verizon’s business plans set their objectives in being the leader of communications services. Rapid Change If there are two issues that characterize the challenges twenty-first century corporations face today, those issues can be summarized as â€Å"competition and change.†(Dessler, p. 13) Rapid change is a common factor that most corporations needed to prepare itself, in order, to be competitive. That is, Verizon is implementing a restructure of their lines of business. One of their focuses is constantly providing improvement of customer services for their customers, such as a faster internet connection, bundling of services, or offering more flexible phone service (local & long distance) packages. The downturn of this restructure is management position reduction, in which, approximately 200 managers will be losing their jobs due to departmental merger. Globalization Research in the solid state technology for the improvement of telephony switching systems made it possible the development of a new kind of electronic device which also helped the rapid evolution of computers. Computers were gradually interconnected through telecommunication lines. Initially they allowed terminals to access the main frame and later they were used to interconnect several computers in the network. In the early nineties these telecommunication networks covered most of the planet with different communication technologies. An era of knowledge had been birth, telecommunication engineering for computer systems. These new systems allowed information to travel at the speed of light. Such information exchange was the bases of a new economic phenomenon called Globalization of the world economy. The new profile will basically require the following, *To be continuously curious and eager to keep updated with everyday change. *To learn and adjust fast to new administrative routines. *To contribute and efficiently work in small teams. *The perseverance and courage to look for new solutions, for technical and economic improvements. *To print one’ own ideas in a clear and objective way. Technology: Verizon Wireless is on the cutting edge of technology. There are several different types of technology such as new DSL lines, dedicated internet access and Integrated T-1 access to name a few. As a growing business you would have a wide variety of choices available to you, in order to build the type of network that you would need to operate in the most efficient way. Verizon also has a variety of services for networks, voice communications, they will also configure, manage and do project management for a business. A lot of customers don’t have a sophisticated network department so in order to have a network that functions to its fullest potential these services would be a great benefit especially to a small business. There are also several different types of programs for the disabled with a variety of issues such as speech, hearing, mobility and visual disabilities. Verizon has taken the external factors that affect them and have turned it into a positive business decision for all of their customers. E-Business All over the country people are doing more shopping and selling over the internet. The technology that Verizon is developing will enable everyone to have the connectivity that is needed for uninterrupted connections. The Verizon website can take you to the how to of e-commerce. Some of the items that you can find there are how to develop a web site, ways to get your site ready to sell and the what to do and what not to do for your business. E-commerce is such a broad topic, but as the Web evolves more and more companies will start to advertise and sell on the web which will probably cause businesses to downsize some of their departments such as marketing and customer service to name a few. Innovation As Verizon tries to stay on the cutting edge of technology here are some of the things that they are trying to do. There is a huge role out of FTTP which means Fiber to the premise. This will entail households to utilize more with less. The bandwidth on a fiber cable can handle far more traffic than on copper cable. Customers will be able to use their computers, fax, and telephone all on the same line. It is very much like the DSL line that Verizon is also trying to role out. Digital Subscriber Line will allow you to do more with less. The cost factor between the two, DSL is much cheaper to put in than fiber. FTTP will have to all get put in new. From the cable in the ground to the cable at the customer’s premises. DSL can go over the existing copper lines so we will not have that extra added cost. Verizon also just came out with Sametime; it is a way to chat through Lotus Notes. Now many users while emailing one another can also chat at the same time. Diversity Verizon is committed to diversity. They serve a diverse customer population and strive to have an employee body that reflects that diversity. This commitment is extended to their supplier relationship. Their belief is that having a wide range of suppliers is as critical to the company’s success as having employees that relate to their customers, speaking their language, reflecting their tastes and preferences. The idea is to build customer loyalty, stimulate economic growth, and tap into the innovation and entrepreneurship for Verizon to be competitive. By including Minority, Women, Vietnam Era Vets & Disabled Owned Business Enterprises (MW/DV BEs) in their supplier chain, two main goals are achieved. Verizon positions their business for success and contributes to the economic prosperity of the communities they serve. In a speech for the National Minority Supplier Diversity Council Award meeting, Verizon CEO Ivan Seidenberg assured minority suppliers of their commitment: â€Å"The question facing many minority suppliers is: will businesses cut back on their spending with us, when the going gets a little tough? Of course there are no guarantees  for minority or indeed for any suppliers  but I want to assure you that as much as diversity is a business strategy with us, it’s also a moral commitment  an expression of who and what we fundamentally are. In good times and bad, we’re going to maintain the team that courts and cultivates minority suppliers, and we’re going to do our level best to assure that minority suppliers are not disproportionately hurt when things get tight, as they are right now. This is my personal commitment to you, as CEO of Verizon.†Ethic Verizon’s code of business conduct provides a section on resolving ethic questions for the goal of helping them strengthen their connection with business partners and each other. Realizing that not every ethic questions has an easy answer and may require difficult judgment calls, this code of business conduct outlines the following steps to resolve these questions: (a) define the situation (b) consult resources and (c) seek help from others. By defining the situation; one might be able to find an answer to the question such as: Are you concerned about a possible violation of a law, regulation or Verizon standard? There are three available consulting resources for their employees: Verizon Promise/Code of Business Conduct/Corporate and department policies and procedures. Finally, employees are advised to seek help from their own manager, another manager, or a specific department like Human Resources, Legal, Verizon Security or the Office of Ethics and Business Compliance. In conclusion, Verizon has positioned itself to deal with these external and internal factors. This shows how their management has made strategic planning in keeping with the company’s mission and in achieving their goals. In addition, their services and products are the reasons why Verizon ranks among the top in leadership, service, diversity and innovation. Verizon’s inclusion on numerous ‘best of’ lists in the country is a testament to these accomplishments. Also, Verizon prides itself on the relationships it maintains with business providers, and strives to promote a mutually beneficial business relationship based on the highest business standards of ethical conduct. Works Cited Dessler, Gary. Management, Leading People and Organizations in the 21st Century (2nd ed.), 2001. New Jersey: Prentice Hall, Inc. Verizon website
Saturday, January 4, 2020
The Life and Impacts of Socrates - 1324 Words
I have chosen to do my research on the classical Greek philosopher, Socrates. While my research will be primarily focused on his life, I will be discussing the impact of his theory on true wisdom lying in understanding that we know nothing. In addition, I will also be sharing some of his best known philosophical quotes and will address how they are still applicable in our modern age. Socrates was born in 469 B.C. in Athens, Greece to Sophroniscus, who was an Athenian stone mason and sculptor, and, a midwife named, Phaenarete. Although there are little details about the early life of Socrates, we do know that he learned and practiced his father’s craft for many years. Socrates had a very average Greek education. He also participated in the Peloponnesian War during the time the Athens were crushed by the Spartans in 431–04 B.C. He went on to entirely devote his life to intellectual interests. It was Plato that recorded Socrates thoughts; Socrates himself wrote nothing. It can be said that Platos Apology, Crito, Phaedo, and Symposium have details that can be considered close enough to be fact, although they cannot completely portray a completely accurate picture of Socrates himself. It is within Apology that we can conclude that Socrates was well known in Athens. His physical appearance is found within Symposium and is described as, being short and stocky and dressed very simply in poor clothing. Socrates only had the necessities in life. This was the opposite of what wasShow MoreRelated Socrates Moral Decision To Not Escape Essay781 Words  | 4 Pages Socrates Moral Decision To Not Escape nbsp;nbsp;nbsp;nbsp;nbsp;Was Socrates wise to stay in Athens to die? Examine firstly the context of the word wise , Socrates wasnt wise in the sense of preserving his own life as he stayed to die. He was encouraged and given the chance to escape by his friend Crito, but Socrates did not want to escape . Why? nbsp;nbsp;nbsp;nbsp;nbsp;Socrates was a wise man. He believed in absolutes, and pursued the knowledge of mans source of goodness and virtueRead MoreSocrates Trial Essay807 Words  | 4 PagesApology Socrates was charged and put on trial for impiety, as well as accused of committing many other crimes. I will first explain the most important issues of why Socrates was sent to death. Then I will argue the position that Socrates is innocent, and should not be have been found guilty. To introduce, Socrates was placed on trial and charged with the crime of impiety. Impiety is the lack of reverence for the gods and other sacred things. As well another major claim was that Socrates was corruptingRead MoreDepolis : A Comparison Of Cassandra And Socrates1644 Words  | 7 PagesElvis Calder Lopez Blue Humanities Dr. Wilder Dr. Krusiewicz September 17, 2018 Prompt Four Both Cassandra and Socrates have had interactions with Apollo that have turned them into special people. 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SimilarlyRead MoreSocrates s Argument On The Trial867 Words  | 4 Pages After the trial, Socrates was found guilty of his allegations and sentence to death. While waiting for his upcoming execution, he received a visit of his old faithful friend named Crito. Actually, Socrates friend had made an arrangement with other friends to help him escape from prison. Contrary to Crito’s suggestion, Socrates vetoed his friend proposal. Socrates on the other hand, provided several good and convincing reasons of not escaping prison by using law as a principal guide.Read MoreCompare and Contrast: Socrates and Jesus Christ Essay1061 Words  | 5 Pagesimprisonment or death.†– Socrates The Apology In this literature review I will discuss both Socrates and Jesus Christ (Jesus). I will compare and distinguish them, by their trial, misdeeds (through the view of society), law, justice and punishment. 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